Hi, I'm Chrissie

I’m a creative specialising in social video content and strategy. With over 6 years of experience, I’ve crafted impactful campaigns and led innovative projects for leading brands such as LADbible, Samsung, and Conde Nast Publications (Glamour UK).

 

My expertise lies in developing social video strategies that bring brand campaigns to life. From orchestrating TikTok strategies at Glamour UK that captured the zeitgeist—amassing over 100M views and 150K new followers—to shaping Samsung’s Gen-Z social strategy across Europe, and strategising social partnerships at LADbible with brands like M&S, Disney, EA Games, and The NHS.

 

Whether it’s developing original social franchises or building strategic strategies, my goal is to elevate social campaigns.